Experience your uniqueness
The look and feel of a workplace can make or break an employee's day. It can significantly impact their productivity, job satisfaction, and even retention. Until Deskeo came along in 2016, most realtors didn't prioritize creating a curated employee experience. Instead, companies had to rent their spaces from a lessor, source their furniture from a design office, and endure excruciating waiting times. Deskeo realised the key to adding real value to office rental was to keep everything in-house. They do it all, from designing office spaces tailored to companies' exact needs to providing top-notch hospitality services with attention to interior design and quality furniture.
Deskeo has quickly become a powerhouse in the commercial real estate industry. As their client portfolio increased massively, Deskeo invited LORD to redefine their brand strategy and expression to match their ambitions.
Working closely with the Deskeo team, we identified their core strength: they always strive to do better. Their meticulous attention to detail sets them apart, enabling them to create workplace experiences that just... work. With high-contrast fonts, a diverse range of iconography, and bold layouts, we crafted a daring identity that positions Deskeo as the undisputed leader in their category. With the bottom line that when it comes to crafting workspaces, sufficient is never enough.
Branding & Strategy
Front development (Prismic)
Adapt to everything
The logo is the centerpiece of Deskeo's brand, opening up to showcase their diverse offerings. It’s adaptability to all formats mirror their dedication to finding the perfect fit for their clients. A wide selection of photos, illustrations and pictograms allows us to be incredibly generous in showcasing Deskeo's impressive suite of services.
Never hit snooze on commercial real estate again
Deskeo’s website needed to seamlessly blend an efficient catalogue site with a visually stunning lifestyle brand. In a field as highly standardised as commercial real estate, we had to break the mold and rewrite the rules. The result? A user experience that's truly unparalleled in the field, one where killer details and stunning visuals take pride of place.
From white-label to leader
Previously a white-label firm, indistinguishable in the media and the spaces they created, Deskeo has been inspired to become an assertive brand. "Working on our rebranding with LORD has fundamentally challenged Deskeo's functioning. We’re now poised to showcase our expertise like never before!" Kim Le, CMO at Deskeo, told us. Thank you Ben, Frank, and Kim for your unwavering commitment to excellence and your willingness to embrace change. Your courage and vision has set Deskeo on a path to greatness, and we're happy to have played a role in your success.